SPRING/SUMMER 2021
花鳥風月-Kachofugetsu-
This word is a traditional Japanese idiom that means the beauties of nature and the traditional themes of natural beauty in Japanese aesthetics. It also means to enjoy the beauty of nature.
The word kachofugetsu consists of these characters:
花(ka): flower, 鳥( cho): bird, 風:(fu): wind/air, 月(getsu):moon
The fundamental strength, beauty and vitality of nature are the source of KUON’s inspiration for Spring/Summer 2021. The Japanese perceive nature through the complex concept of “wabi," which originally means “to accept and to enjoy the present situation.” This collection expresses “coexistence with mother nature”; essential for human beings, while focusing on inner beauty and abundance.
Video: Yuki Furue
Photo: Daiki Endo
Model: Calum(West Management Inc.), Riku Tanaka, Hikaru Shibata
New Arrivals
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Indigo Dyed Cotton/Linen Camp Collar Shirt
Regular price ¥35,200 JPYRegular price -
Aizome Sashiko Kimono Trucker Jacket
Regular price ¥60,500 JPYRegular price -
Sashiko All Over Cap
Regular price ¥23,100 JPYRegular price -
Sashiko Mended Denim Trousers
Regular price ¥60,500 JPYRegular price
